Virginie ARACIL trained at the École supérieure de la mode in Paris. Firstly, she turned towards textiles, designing the kiddies’ collections at the Galeries Lafayette, and creating her own brand of textile accessories in 2002 with Editions Coq en pâte, where Mr. Bear was already well-known. An app (Europa Apps) also featured Mr. Bear, until she met with Bayard éditions... who gave birth to a magnificent ABC book followed by a sparkling book about colour.